The Avila Story

Avila Jewellery Designs is an independent jewellery brand born from a love of making and influenced by the places and experiences that have shaped my journey.

The name comes from the Ávila mountain range in Caracas, Venezuela - a view I came to love and a place that became an important part of both my life and the story of the brand.

My journey as a jeweller has taken shape across several countries. Through my studies with Jewellers Academy, I began learning traditional jewellery-making techniques while living in Tanzania, working with both silver and gold, then continued into fine jewellery in Lebanon, and later advanced my skills in Venezuela. Since then, I have continued exploring new techniques through silver metal clay and wax, each one adding another layer to the way I think about form, texture and design.


Jeweller’s workbench with jewellery-making tools and equipment in the Avila Jewellery Designs studio.
Organic fine silver pendant with flowing sculptural form by Avila Jewellery Designs

Exploring Form

Over time, my work has begun to move towards more sculptural, curved and organic forms, as I explore how these shapes can develop through different techniques and materials.

Avila continues to evolve alongside my own journey as a jeweller, bringing together the skills, experiences and influences I have gathered along the way, as I explore new ideas and gradually shape the designs that will become part of its story.